Terry McLaurin Launches Cereal With a Cause

August 16, 2023

Athlete Studio

Washington Commanders wide receiver Terry McLaurin has taken a step beyond the football field and into the breakfast bowl with the launch of his very own cereal. Terry McLaurin’s Crunch Time Flakes, a collaboration with PLB Sports & Entertainment, offers fans a unique opportunity to support a great cause while enjoying a delicious breakfast.

Proceeds from the sales of Terry McLaurin’s Crunch Time Flakes will go directly to the Terry McLaurin Foundation, a remarkable organization that focuses on providing education and social support, health and wellness assistance, and mentorship to underserved children. By indulging in this scrumptious sugar-frosted flakes cereal, fans are not only treating themselves but also making a positive impact on the lives of others.

Conveniently available both online and at Safeway stores in the D.C. region, Terry McLaurin’s Crunch Time Flakes offers fans the chance to enjoy a bowl of their favorite wide receiver's cereal while supporting a worthy cause. Priced at $24.99 for two boxes, this limited-run cereal is a must-have for any Terry McLaurin enthusiast.

"To be able to have the opportunity to create a unique product for my fans while helping out the community is a win-win and something I always strive to do," McLaurin expressed with enthusiasm.

Not only does the front of the box feature McLaurin's likeness, but the back also showcases some of his most memorable "crunch time" moments with the Commanders. Fans can relish in these incredible highlights while enjoying their breakfast, making it a truly immersive experience.

McLaurin's dedication to breakfast doesn't stop there. In March, the Commanders joined forces with the American Dairy Association of the Northeast, and McLaurin played a pivotal role in spreading awareness about the benefits of school breakfasts to kids in the D.C. area. His efforts to promote the importance of starting the day right extend beyond the football field.

PLB Sports & Entertainment, a renowned Pittsburgh-based company known for creating food product brands for professional athletes and entertainers, has been a key player in bringing Terry McLaurin's Crunch Time Flakes to life. With over 30 years of experience in the industry, PLB Sports & Entertainment has successfully collaborated with various sports figures, including Buffalo wide receiver Stefon Diggs, Buffalo quarterback Josh Allen, Dallas quarterback Trevon Diggs, and former Boston Celtics guard Marcus Smart.

As the football season heats up, fans can now enjoy their favorite wide receiver's cereal while supporting a noble cause. Terry McLaurin's Crunch Time Flakes is not just a delicious breakfast option; it's an opportunity to make a difference in the lives of underserved children. So grab a box, crunch down, and join Terry McLaurin in his mission to change lives, one bowl at a time.